Our charitable mission
YAYASAN AKAR CINTA BUMI LESTARI strives not only to create eco-friendly materials but also to transform society's relationship with nature. We support initiatives for reforestation, ocean cleanup, biodiversity protection, and environmental education, uniting sponsors, partners, and volunteers around this common goal. Our mission is to inspire individuals and organizations to take real action toward a sustainable and cleaner future.
The Living Intelligence of the Ocean: The Exclusivity of Fresh Seaweed Masks
In the beauty industry, the use of extracts and dry powders dominates—it is convenient for mass production, but it strips the product of life itself. A true technological rarity today is the use of fresh marine seaweed that hasn't undergone thermal or chemical processing. When a living seaweed cell meets the skin, it’s not just hydration that occurs, but a direct transfer of the ocean’s biological energy into the deep layers of the epidermis.
Why Is This Exclusive?
Very few laboratories in the world are capable of working with "living" raw materials. Most brands use seaweed in the form of dried concentrates; during dehydration, up to 70% of labile compounds—vitamins and enzymes—are destroyed. Utilizing fresh-cut seaweed combined with natural aloe juice allows for the preservation of the native structure of these components, making such care as close to professional thalassotherapy as possible.
- Bioavailability: Fresh seaweed contains alginates in their original state. They are capable of "recognizing" your skin's deficiencies and replenishing them precisely where needed.
- Synergy with Aloe: Fresh Aloe Vera juice serves as a conductor, helping the ocean's minerals cross the protective barrier without disrupting the Acid Mantle (Mantia Marchianini).

Biological Benefits and Effects
Marine seaweed is a concentrate of iodine, magnesium, potassium, and unique polysaccharides that are not found in land plants. In combination with aloe, they create a powerful detox effect, literally pulling accumulated toxins from the intercellular space.
- Instant Lifting: The alginic acids in fresh seaweed create a natural framework as they interact with the skin, tightening the facial contour and smoothing micro-relief.
- Cellular Respiration: Aloe juice saturates tissues with oxygen, eliminating dullness and the visible effects of urban stress.
- Regeneration: B-group vitamins and amino acids trigger the process of autophagy—the skin’s natural self-cleansing and cell renewal mechanism.
YAYASAN AKAR CINTA BUMI LESTARI — is a non-profit organization that implements environmental and charitable initiatives focused on nature conservation and sustainable development. To support these programs and ensure their long-term funding, we develop socially responsible business activities that align with our core mission.
Physiology vs. Synthetics
Unlike sheet masks soaked in preservatives and silicones, masks based on fresh seaweed do not create a "film" on the face. They work in partnership with your microbiome, feeding beneficial bacteria and suppressing inflammatory processes. This is care that doesn't just mimic health—it restores it from within.

MARINE HARMONY — is the recognition that the most powerful technologies were created by nature long before laboratories existed. By choosing care based on fresh marine treasures, you give your skin the opportunity to breathe in rhythm with the ocean, returning it to its original purity and radiance.
Type or Condition? A Crucial Nuance
Oily skin is often confused with dehydrated skin, and normal skin with sensitive skin. Your skin type is determined genetically for life, but its condition (dehydration, acne, hypersensitivity) is a temporary concern that can and should be corrected with proper care.
Unlock the secret to flawless skin in three simple steps:
- Answer 3 questions to discover your true skin type.
- Get a personalized regimen of 100% natural products with proven efficacy.
- Claim your gift: choose any product from your individual selection for free!
How does your skin behave throughout the day?
How does it feel after washing with water?
How often do you experience redness or breakouts?
One such initiative is our 100% natural cosmetics production, which helps finance the organization’s charitable and environmental projects. Revenue from this activity is directed toward supporting educational, socially beneficial, and conservation efforts that further our global mission.